The Gallows Black Carpet Event

Here’s one indicator you’ve done something right in life: you attend a Red (in this case, Black) Carpet Event with celebrities and actors and actresses all over the place and the prettiest woman in the room is your wife.

Erin, in her dress and shoes.

Erin, in her dress and shoes.

Weirdly, we were nervous going into the event. I joined up with Tremendum Pictures earlier this year and although I’ve since met all sorts of people from all the highest walks of life, there was something intimidating about going into this thing–what with its jeweled purses, camera flashes, and fanfare and so forth. So much fanfare. Every news crew in town was there.

What to wear was a huge concern. It really shouldn’t have been. We saw people in everything from baseball caps to full-blown suits to pantsuits to floor-length gowns. But, as I said, Erin was the prettiest. She walked past the assembled crowd of fans waiting in line to see the movie with a full-on strut.

This being Fresno, it was 107 degrees out. This being a weird time in weather history, it was incredibly humid. Pretty sure I both ate too much popcorn and lost 3 pounds in sweat.

The Gallows is a movie I joined at the end of its four year creation process. My official credit on the film is “Assistant Set Decorator.” If you see the movie when it comes out on July 10th (and you should if you like awesome and fun in combination), pay special attention to the very last scene. You’ll see some of my handiwork and furniture.

This is an indie movie. We all pitched in whatever way we could, doing all sorts of things and contributing our time, talents, and vanity mirrors. The past few weeks we’ve all been going to local theaters to spread the word and sign posters. (Well, Writer-Directors Chris Lofing and Travis Cluff have been signing posters. Tell someone they could get their poster signed by the Assistant Set Decorator and watch them run.)

In one particularly hilarious, spontaneous moment, as we were exiting the theater a week or so ago after a 2 hour signing, Travis yelled out to me, “HEY, HAVE YOU HEARD ABOUT THIS MOVIE, THE GALLOWS?”

I was halfway across the parking lot. Travis was passing the line of people waiting to get in. They just stared with equal parts curiosity and confusion. I yelled back, “NO! WHAT’S THAT?”

“IT’S THIS GREAT NEW HORROR MOVIE MADE IN FRESNO COMING OUT JULY 10TH!”

“JULY 10TH YOU SAY?”

“YEAH! MADE IN FRESNO!”

“IN FRESNO? REALLY?”

“YEAH!”

“NO SH#*!”

Only, I didn’t say “NO SH#*!” That’s what Chris, who was standing next to Travis, heard me say. For some reason. What I really said was “NO WAY!” I’ve never said “NO SH#*!” in my life. But Chris’s version is funnier.

Despite this guerrilla approach to getting the word out, The Gallows is certainly not being distributed like an indie movie. It’s coming out with the full support of Warner Bros. Marketing and it shows.

It feels like the buzz is hitting the right pitch and certainly the people who have now seen it have been blown away by it. If you like scary movies, you can’t miss this one. It delivers the goods in a big, big way.

Chris Lofing, Erin, Me, Travis Cluff

Chris Lofing, Erin, Me, Travis Cluff

My second favorite thing about the Black Carpet Event (Erin’s outfit was clearly the first) was seeing my friends Chris  and Travis take a victory lap. They have sacrificed everything they have and more to make this movie. The success they’re about to have is well-deserved. They’re good, gracious guys who are always, always quick to recognize the contributions of others and how blessed they are.

The pre-screening mingling was a contest of foot space. I can’t even imagine what all the regular patrons of Maya Cinemas were thinking as they dodged fancy shoes and shuffled through to Inside Out and Ted 2. Local Morning Show hosts were there, the Mayor of Fresno was there, all the press, all the investors in the film, the producers out of Hollywood, everyone was there.

What’s funny is how lost everyone can look at an event like this. Besides the actors and Chris and Travis, no one really has a purpose besides watching the movie.* So, you stand and you talk and try to look like you belong. You do belong, of course–you’re on the list–but to be approved for admittance without purpose is an uneasy kind of belonging. At least for me. I like to have things to do.

*Or taking pictures. No one asks you to take pictures at an event like this–there were plenty of people around who were being paid to do it–but you do it anyway both because you want the memento and because it’s something to do.  

Erin and Megan, just before the show started.

Erin and Megan, just before the show started.

Erin and I settled into our seats alongside our friends Nate (who also works with Tremendum) and Megan, and our new friend, Brandon Jones, the film’s sound designer. Brandon’s a great guy and a great talent who, as you’ll discover once you see the movie, was absolutely integral to the movie’s success. The only music in the entire film plays over the end credits, so it was really up to Brandon to design a soundscape that would carry you all the way through the thing without making you once question why there aren’t any strings or guitars telling you how to feel. This is absolutely, perfectly what happens. Nice work, Brandon.

Quick story about Brandon: he just so happens to be tall and good-looking. After the film, he was mobbed by a large group of screaming women who demanded he take a picture with them. The funniest thing about this was that Ryan Shoos, one of the leads of the film, was standing nearby. Completely ignored. Ryan was a good sport about it and even went up to Erin and told her, excitedly, “that’s Brandon Jones over there!”

The movie went over like gangbusters with the audience. Lots of hiding faces behind hands and gripping the seats. Erin, surprisingly, did great with it. She watched it all with eyes open and managed to have a great time despite the film not being her usual bag. I was worried she’d be more like Megan and want to throw up. Seriously, Megan was so out-of-her-mind scared I’m pretty sure she thinks we made a radio show.

The credits were everyone’s favorite part. The movie was made entirely in Fresno by Fresnans and it was just so, so satisfying to clap and applaud for the people who were right there in the room with you. I’ve applauded after a film before, but it’s never been for the benefit of the people who made it. They’re never there. I just enjoy the explosion of joy that can follow a good movie and I like joining celebrations. This was different. This was more like a play. When we applauded, the actors and producers and casting person and, yes, the Assistant Set Decorators got to actually feel the love. Erin and Megan and Nate and I reserved our biggest cheers for Travis’s wife, Amber. Outside of Chris and Travis, I can’t think of anyone else more directly responsible for making The Gallows possible.

The stars of The Gallows with Erin and Megan. From L-R. Reese Mishler, Cassidy Gifford, Megan, Erin, Pfeifer Brown

The stars of The Gallows with Erin and Megan. From L-R. Reese Mishler, Cassidy Gifford, Megan, Erin, Pfeifer Brown

The actors were mobbed afterwards. With the exception of Cassidy Gifford, daughter of Kathie Lee and Frank, the spotlight is not something they’ve really had before. Not on this level, certainly. You can already tell they’re pros, but also gracious and sincere in their acceptance of praise. I had a particularly good time catching up with Reese, who is the audience surrogate in the movie and gets his lines cut off hilariously in the editing over and over again. Not that my opinion is anything he should care about, but I assured him it worked for the movie and the character.

Back Row L-R: Tyler Smith, Megan Healy, Erin, Me, Nate Healy. Front Row L-R: Richie Mirelez, Ryan Shoos, Chris Lofing, Travis Cluff

Back Row L-R: Tyler Smith, Megan Healy, Erin, Me, Nate Healy. Front Row L-R: Richie Mirelez, Ryan Shoos, Chris Lofing, Travis Cluff

The cameras came back out as everyone made the rounds once again for photos. As a special treat, the actual gallows made for the film was reconstructed in the theater lobby. Surrounded by barriers, no one had dared approach it all night. Sensing a great photo op, Chris and Travis just busted down the barriers and started calling people up in all sorts of combinations for pictures with them and the cast and the producers. Like I said, gracious.

By the time the afterparty hit, we were ready to eat. The food was good, but the real treat was the venue. Erin and I are both graduates of Fresno State and one of the more irksome things about our time there was the construction and establishment of the Smittcamp Alumni House, a beautiful, mansion-like building made exclusively for elite scholars, rich university donors, and visiting dignitaries. Or whatever. I never really knew what the Smittcamp Alumni House was for, but I did know that it robbed us students of a whole bunch of parking spaces. Because space. I was never allowed into the building until this very, quite spectacular night.

So, Smittcamp Alumni House, you had my ire. But guess WHAT? You… you’re a pretty nice building. Thanks for hosting us.

Erin and I left the party a little early, at 10:45pm. She had been complimented by Cassidy and several other people on her shoes throughout the night, but beauty comes at a price and I like a wife with feet. Once we’d cleared the threshold of the Smittcamp House, the shoes were off and Erin lost about a foot of height.

Erin was truly in her element the entire night. Not only was it the prettiest she’d felt in a very long time, but it was the first time since losing our jobs last year that she felt like we were part of something professional. You don’t know how much you need to feel part of the world until they kick you out of it.

This movie is a big deal, but more importantly Tremendum is a big deal. Even though we’re only a few hours away from Los Angeles, Fresno is very much its own thing. Hollywood does come here on occasion, but it’s usually to make fun of us. (I’m looking at you, makers of the indie film “Fresno.”) The support we’ve gotten from the community on this is incredible and will allow us to both stick around and do so much more in the future. I’m grateful to be in the middle of all of it. I predict big things.

The Empty Tomb: Putting the Symbol Out Into the World

Previously – The Empty Tomb: “Why Can’t There Be a Symbol of the Living Christ?”

I had created what I thought was a simple, elegant symbol to represent the Empty Tomb of the living and resurrected Christ. Two circles, side-by-side, one of them open and one closed. The closed circle is the stone that was rolled away on the third day after Christ’s crucifixion. The open circle is the empty tomb where His body could not be found because He lived again.

FirstEmptyTombSketchPretty straightforward symbol. Pretty simple.

But maybe it was too simple.

I showed the symbol to my wife, Erin. I told her what it meant. She looked at it, considered it, and said “Huh.”

She didn’t know what to make of it. It seemed unique, but also familiar. I’m certainly not the first person to put two circles together. But, in my gut, I kind of felt like I onto something.

And then I sat on the design for three years.

* * *

In late August of last year I lost the job I’d held for 12 years. 24 hours earlier, Erin had lost hers. It was a devastating blow not only to our personal sense of identity (we’re productive members of society, dang it), but also to our financial, emotional, and spiritual stability. We got low. And then we tried to pick ourselves back up again. That set us on a long, unexpected road.

In April of this year Erin and I went to Italy. We’d purchased the tickets a couple of weeks before we lost our jobs and decided to go mostly because it was already paid for, but also because a trip to Italy would never again be so cheap as we’d be staying with friends the entire time.

On Easter Sunday, April 5th, 2015, I was in the Italian apartment of our friends Pete and Lisa, sitting and listening to lessons on Christ and his sacrifice, when the symbol of the Empty Tomb popped into my head once again. This time, I couldn’t shake it. I felt inspired to get it down on paper and just put it out there and see if anybody else thought there was something special about it.

Having no paper, I used my iPad instead:

April 5th Empty Tomb Drawing

I posted the drawing on Facebook and Instagram for everyone to see and judge. The response was immediate and overwhelming. There was something about the symbol that spoke to people on a deeper level than I even anticipated. They got the depth of what the symbol says immediately, almost without explanation. It seemed to do for them what it did for me: express an aspect of their faith in Christ and that no other symbol quite could.

People even started seeing meanings in the symbol I didn’t even realize were there.

They saw the tomb and were pleased by the design, but those who looked closer saw an implied infinity symbol. Several people even assumed it was an intentional part of the design. “Infinity” is a wholly appropriate idea to get from the Empty Tomb symbol. The tomb was empty because Christ became the “firstfruits of them that slept.” (1 Corinthians 15:20) He became a resurrected being. Resurrection is everlasting. Eternal.

I think all truly great art tends to do this. Great art gathers meaning unto itself the author or artist may not have been aware of nor intended. That “gathering of meaning” serves as, if nothing else, an affirmation of the original inspiration behind the creation of the art.

I didn’t even have to say it. Within just a few short minutes someone popped up and said they’d like to see the symbol on a pendant or a ring. They could see it on jewelry. Thankfully, I’d brought my laptop with me to Italy. Inspired, I opened Adobe Illustrator and made this that same afternoon:

Poster

While the eventual first pendant we’d create with the design would look a bit different from this, the idea of what this symbol could be–and even its logo–was born.

Once again, Facebook and Instagram went nuts. Several people wanted to place their orders right away. Some of my Protestant and Catholic friends messaged me privately to ask if the symbol could only be worn by Mormons. A Buddhist friend of my Mother-in-Law even inquired if she could get one. She just liked the look of it. Even my atheist and agnostic friends complimented the design.

It honestly hadn’t even occurred to me until that very moment that anyone outside of my faith would be remotely interested in the symbol as a meaningful thing or as a piece of jewelry at all. I gladly responded in the affirmative. It’s not a Mormon symbol. It’s a symbol for all Christians. It’s a symbol for Christ.

The symbol of the Empty Tomb seems to strike just the right balance between clarity of meaning and subtlety. It’s that balance–that sweet spot–that makes the symbol effective and attractive. People want to express their faith, but most people don’t want to hit anyone over the head with it.

I hope it’s not crass to say this, but it’s nevertheless true: based on the responses I got through social media that day, the thought occurred to me that there might actually be a way to make money again. I don’t need to be a rich man (we all know what Christ had to say about the difficulties that attend that lifestyle), but I do need to make some money to feed and clothe my family. I couldn’t help but be preemptively grateful for the gift of the symbol and the enthusiasm of so many.

Of course, I had no idea how to make jewelry out of this thing, nor distribute it. I needed a partner.

Next: Partnering with Kennington Jewelers and making the first pendant.

The Empty Tomb: “Why Can’t There be a Symbol of the Living Christ?”

I have a new project I’m throwing myself into concurrently with everything else going on. Since this is very much related to my unemployment and everything else going on in my life, I decided I had best start writing about it. This is the first in a short series of blogs on this project, one that means a great deal to me. It’s gonna get a little religious up in here, but for you process junkies I recommend sticking around. This is a fascinating world I’ve stepped into.

IChristLookingUpt’s not that I think the cross as a symbol is bad, it’s that it never really spoke to me.

As a Mormon, I was raised without it. No crosses on the churches, none in the home I grew up in, and if I ever saw a piece of jewelry with the cross it was usually on the person of someone well outside my usual circle.

As I got older and my circle expanded and I met my wife who was raised with the cross as the primary symbol of her faith, I came to appreciate its power as a symbol. It’s so elegantly simple and brings to mind instantly Christ’s suffering and sacrifice. Good things for any Christian remember on a daily basis.

I love what the cross represents, but I couldn’t help but wonder:

Why can’t there be a symbol of the Living Christ?

The sacrifice Christ made as Savior is important and that importantance can never be overstated. It is because of Him that forgiveness and change is actually within our reach and that’s a beautiful, world-changing thing.

But the miracle–the fulfillment of all that Christ promised–occurred on the third day after his death. The stone was rolled away, the tomb left empty. Mormons, Protestants, Catholics, and every kind of Christian in between believe in a resurrected Christ–a Living Christ who will one day come again and reveal Himself to the world. But there’s no symbol for that.

Why can’t there be a symbol of the Living Christ?

I, of course, did not grow up without symbols entirely. The Angel with the trumpet on top of Mormon Temples is instantly recognizable. The symbol for “CTR”, in all its configurations, appears frequently in Mormon culture on everything from jewelry to t-shirts to cross stitches on walls, serving those who know its meaning as a reminder to always “Choose the Right.” But neither of those symbols reflects specifically a belief in Christ.

crosscroppedIt was as I was reflecting on all of this that my graphic design training kicked in. Part of the beauty and efficacy of the cross is that not only is it a potently designed symbol, it also is representative of a real world object. It’s almost coincidental in its construction as a symbol and all the more powerful for it. You have to respect and admire the cross, on a variety of levels.

So, if there could be a symbol with similar meaning and potency (yet significant in its differences) as the cross, it would have to be equally as elegant and simple and almost coincidental in its construction. It would have to draw on an easily recognized iconography that already exists that could be readily recognized and understood.

And it was as I was thinking about all of this that I drew this:

FirstEmptyTombSketch

Next: Surprising reactions to the design and its hidden meaning.

My Wife is Doing the Coolest Thing Ever

I’ve mentioned before that my wife’s path out of unemployment will be through schooling. At the same time I decided to sign up with Tremendum Pictures (The Gallows–out July 10th in the U.S.!), she decided to go back to school to get a Master’s in Communication. She’s a phenomenal on-camera talent and public speaker, so this is a move that makes a lot of sense for her.

Erin at her old job.

Erin at her old job.

What followed after the decision to actually do this thing was a lot of applying and essaying and petitioning for letters of recommendation and and and. They make you work and work hard and work harder just to sign up for the potential to get a Master’s Degree.

All the work paid off. Not only was Erin accepted into the program, she also got hired as a Teacher’s Assistant. She’ll be teaching two classes in the Fall and will make enough money to not only pay for tuition but also have a little left over.

Let it be recognized lest we be found ungrateful: this is a HUGE blessing.

I can’t say I’m surprised in the least about any of this. Erin is an impressive force in front of a group of people, bring professionalism and pathos to even the most benign of stories and topics. I’ve seen her command a room for over an hour and leave her listeners wanting still more. She will, in the vernacular of people I don’t know at all, crush it. Only she doubts this, as any of us would were we to return to school after a decade away from it.

That’s the strangest part of all of this, I think. Erin and I attended college together, locally, at Fresno State. Now, she’s headed back there and for the next two years our lives will be wrapped up once again in that campus. I’ve been back a couple of times to speak as a guest in the Art Department, but what she’s about to do is on a whole other level. I don’t know that I could do it.

It’s a given I adore her. But, man, do I ever admire her as well.

Erin’s plan always was to go back to school. For the longest time she saw herself getting a teaching credential and becoming a 2nd Grade Teacher. Somewhere between having a child with special needs and getting in front of the camera at our previous place of employment, she abandoned that idea. It just didn’t fit who she was anymore. She had become an advocate in the community for children with difficulties and their families, and saw herself gravitating more and more towards adult interactions and the good she could do there. She found out she enjoyed that more than anything. But there’s not really any money in advocacy and, besides, it didn’t really appeal to her as a full-time job. She enjoys being a volunteer too much.

Then, an entrepreneur friend of ours, Brandon Lee, asked Erin to help him be better on camera. I hadn’t seen her that excited about a project in a long, long time. Over the course of a few sessions and a lot of embarrassing homework assignments (I know some of them involved animal sounds), she turned Brandon from someone who knew there was something not quite right about his camera presence to someone who seduced the lens with confidence.

If anyone can teach about communication and ace a Master’s, it’s Erin. She’s unbearably excited about it, but also, in a really healthy way, she’s a little bit scared of it. This shift in purpose takes some getting used to. It’s not what she saw for herself and making a leap like this is a bit nerve-wracking.

It’s a feeling we’re both getting increasingly used to.

A drawing I did for Erin for Mother's Day this year. Usually, I do a cartoon drawing of our family, so this was a bit of a different project.

A drawing I did for Erin for Mother’s Day this year. Usually, I do a cartoon drawing of our family, so this was a bit of a different project.

* * *

As for me… I’ll have to come back at you later for a full update. The brief update follows:

I’m taking a three-pronged approach to the future:

1. I’m running a Patreon campaign for the online comic I’ve been running since 2006 (hit the link at very least for the fun video I put together).

2. I’ve designed a symbol I’m putting on jewelry that, from all indications, has huge potential.

3. I’m working on a HUGE project with Tremendum right now that I can’t talk too much about quite yet.

More later.

Why Going on Vacation is Necessary

My wife I just got back from Italy.

DSC_0228

Needless to say, it’s a bit windy in a bell tower.

Now that is, of course, insane. While I’ve settled on how I’m going to make money for the forseeable future, it’s not exactly like I’m making a ton of it at the moment. So, a jaunt across the pond for 10 days in the historical, beautiful country of Italy seems like a terrible idea.

I know it seems like a terrible idea because pretty much everyone who we told about our trip beforehand reacted pretty much the same way: total silence followed by… “Oh.”

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Looking out over Florence

Recognizing their discomfort, I’d try to explain why we were going despite everything else going on. At that point they’d usually back off and say something like “Hey, you don’t have to explain yourselves to ANYBODY. You guys have had a rough year. You deserve it. Bring me back a gelato.”

After explaining that an ice chest is not my carry-on of choice, I had to admit that–you know what?–we have had a rough year. But I still didn’t think that would be reason enough to take a vacation to Italy. It just seemed so indulgent. “Deserve” is not a word I ever find easy to associate with what fortunes and good blessings I may have.

DSC_0192

Florence again. We couldn’t have asked for a more gorgeous day.

Once we got there, Erin and I didn’t hide what we were doing at all. We posted on Facebook at the end of each day, sharing with our friends and family the trips we took to Verona, Vicenza, Vinci, Luca, Florence, Pisa, Venice,Rome, and more. When Erin and I danced in the streets of Venice, we showed off our moves in video form. We were public about it all. We just never shared why we were there.

So, naturally, the question we got when we got back from this amazing European vacation was “So, how’d you swing that?”

Now, only a few people dared ask this, but I take those people as representative of a rather large population who were privately screaming “HOW’D THEY SWING THAT?!??!?”

It’s a great question, and one most of you have probably figured out by now: it turns out my wife is a previously unknown descendant of William Randolph Hearst and she just this year received her time-released inheritance on the occasion of her 34th birthday.

DSC_0570

Rome. What was incredible–and oh so foreign to us–was the way the centuries just stacked themselves next to each other in the buildings and ruins.

No, in fact we paid for the vacation before we lost our jobs. In further fact, it was just two weeks before we lost our jobs that we bought the tickets. How’s that for an extra sticky stab in our fragile, unemployed hearts?

Like most big decisions we make (and we consider leaving the country to be a VERY big decision), Erin and I bought the tickets after prayerfully considering the matter. Nine months is a long time between purchase and use. Anything could happen in nine months and a little plea to He for whom the past, present and future are all one doesn’t hurt.

And, of course, it did. Happen. Something happened two weeks later that left Erin and I looking askance up at God and saying, “Really?”

The timing seemed horrible. And the timing was crucial as we knew Pete and Lisa were moving to Belgium the following Summer. No offense, Belguim, but I don’t really know much about you. But Italy? I’ve wanted to go to the Colosseum since I was in the sixth grade and built a replica out of cardboard as part of a school project. Setting my feet on that previously quite bloody ground was never going to be so cheap again. Ever.

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I’m not going to pretend we didn’t buy trip insurance because we did. We could have gotten refunds for the tickets due to our job loss, but we simply didn’t do that. We kept the tickets and the jar of extra cash we’d saved for spending money while abroad (though we did dip into that now and again when things got rough).  We kept it because, after all, we prayed about this trip. We got the green light. It wasn’t like God didn’t know we were going to lose our jobs.

So, at the end of March, we left for foreign shores and spent 10 days galavanting through Italy.

So, how did we swing that? Well, first of all and most obviously, it helps to have paid for tickets months and months in advance–and you have no idea how cheap a trip to Italy can be when you fly a Russian airline with an 8-hour layover in Moscow.

Second of all–and this was always the plan anyway–we stayed and traveled with our friends Pete and Lisa who have been living in Pisa, Italy for the past three years. The expenses that little jar of cash was supposed to cover were less than half what they would have been otherwise. You eliminate hotels almost entirely and most of the food budget (Lisa was kind enough to cook for us every day) and things get easier.

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Erin was a particular fan of the lighting in the one hotel we stayed in.

So, there were some real, practical, spiritual, and timing reasons to go to Italy right now. Great reasons. But the real reason we went?

We friggin’ needed a vacation.

Lisa and Erin in Florence. This guy made like a statue and wouldn't let Erin's hand go.

Lisa and Erin in Florence. This guy made like a statue and wouldn’t let Erin’s hand go.

Our friends were right to some extent–we needed to take a break because of everything that’s happened. Yes, things are looking up for us now, but the stress of unemployment and not knowing where the next paycheck will come from ever looms and are not set aside so easily. Selfishly, Erin and I wanted a recharge. We felt like we kind of needed one.

Ah... Venice.

Ah… Venice.

And we got one. When we set foot back on American soil we got just a huge rush. We were excited to take on the new life ahead of us and get to work. That is, duh, why we go on vacation. But I don’t think I’ve ever really seen the necessity in fun like I do now. The necessity of relaxation. The need to step away, see anew, and experience a perspective shift that can only come with removing yourself entirely to another place and then coming back.

You see things differently. You see how small even the biggest concerns can be when viewed from far away. It’s nice to know they can shrink like that. And that Italian pizza is the best pizza.

Because, duh.

Lisa, Erin, Myself and Pete eating in Florence.

Lisa, Erin, Myself and Pete eating in Florence.

* * *

In other news… I know I don’t update too often anymore. I hope that trend can stop, but I have to tell you… I been busy. Doing projects. Settin’ meetings for those projects, etc. This is a period of great creativity for me and I couldn’t be more excited about it.

More on that in another update coming soon.

What It’s Like Behind the Scenes at a Test Screening

I went up to the concessions stand with my pink VIP ticket in hand. I stood in line like everyone else for a few seconds before glancing left to see a roped off register with signs reading “Reserved Entrance.” I made my way over.

“Hi,” the nice girl behind the counter said. “What can I get for you?”

“Um, what can I have?”

“Anything you want.”

I looked up at the LED menu. It stretched for miles. Popcorn. Hot Dogs. Ice cream. Sodas. Candy. Nachos. Pretzels. Too many to choose from.

“I’ll take one of everything.”

* * *

I’ve been working with Tremendum Pictures for a couple of months now and in that time I’ve learned one very important thing: this is what I should have been dreaming about all along. A couple of times a week someone will come up to me and say, “Man, how great is it you get to live your dream?” And I always say, “Actually, I’m not. I never dreamed this. I never dared.” Thank goodness someone else did. Or, rather, two someone elses.

Most of my time lately is spent working on a TV show I’m co-creating with Tremendum founders Chris Lofing and Travis Cluff, but I’ve also done some work as a production assistant and set designer on Chris and Travis’ movie, The Gallows, coming out July 10 from Blumhouse, New Line, and Warner Bros. I’m in “lucky to be here” mode and that’s not a bad place to be.

Friday evening, myself, Chris, Travis, and Production Associate Nate Healy piled into a car and drove down from Fresno to Long Beach for the final test screening of The Gallows. Unlike past test screenings, Chris and Travis, the writer-directors, weren’t scrambling at the last minute and staying up all night to make changes. Friday night was a night for relaxing, refusing the free drinks the hotel offered us when they found out what we were in town for (all four of us are Mormon), and playing board games until way too late. I don’t think “relax” has been part of Chris and Travis’ vocabulary lately. It was on that Friday night.

Out in front of the Edwards 26 in Long Beach. That's me on the left, then Brandon Jones, Nate Healy, and Travis Cluff.

Out in front of the Edwards 26 in Long Beach. That’s me on the left, then Brandon Jones, Nate Healy, and Travis Cluff. Photo by Chris Lofing.

The next morning, we got up, ate a hotel breakfast we probably should have passed on (I understand I did well in refusing the pancakes), and made our way over to the local Edwards 26 where we watched the movie through once to make sure there weren’t any picture or sound glitches. The movie’s sound designer, Brandon Jones, spent the entire test for the test screening jumping around to different seats in the auditorium to make sure everything sounded right from all angles.

The movie checked out and we had some downtime before the screening, so we busted out the board game BANG! and played in the open air admist the mall shops while waiting for lunch. The six of us (we were joined by another Tremendum associate, Rich Mirelez, just after the test for the test screening) drew some attention from an old man who stopped, hovered, and stared at the game for a little while in bewilderment before moving on.

At lunch we were joined by Dave Neustadter of New Line Cinemas, one of the producers on The Gallows. He picked up the tab. The big perk of these trips is that once we’re there we don’t pay for a thing. Normally, I’d try to refuse such kindness as I prefer to pay my own way, but this is just part of the deal. Besides, I figure New Line probably has more money than me. The Hobbits have been good to them.

After lunch, we walked over to the theater to see a big crowd out front, waiting to get in. The actual test screening is not managed by the studio itself, but by a third party company who recruits, organizes, and runs the whole show. They did a great job stacking the audience with the under 21 crowd, most of them big horror fans.

Soon, the big brass filed in, including studio heads from both Blumhouse and New Line. Dean Schnider, one of the producers on The Gallows and the guy who discovered Chris and Travis in the first place, introduced me to his boss as the writer of Tremendum’s next project. Not gonna lie, that was pretty cool.

As VIPs, we didn’t get wanded going in (they’re lucky I forgot my bomb at home) and we got our pick of goodies from the concessions stand. I asked for “One of everything” as a joke and quickly backed off of that with a laugh. Instead, I got a small popcorn, milk duds, and a Dasani water. Because I am pretentious and oh-so-Hollywood now. Don’t talk to me.

Here’s the thing I’ve learned about actual Hollywood people so far: they’re pretty cool. Rather than the all-black clad, slicked back hair, sunglasses, and blue tooth headset types you might expect, they’re a pretty casual crowd dressed in t-shirts, jeans, and three-day-old scruff for the most part. If they’re feeling really fancy, they might toss on a plain button down shirt, open at the collar. They are excited, thoughtful, and, yeah, they cuss a lot. (Well, a lot for me. I can count on one hand the number of times I’ve said the F Word, so my barometer might be a little different than the average person.) This all squares with my memories of the last time Hollywood invaded my life, back when my family was on Rescue 911. As Nate said as we drove back from the trip: “They’re just people.”

* * *

The Gallows synopsis on IMDB:

20 years after a horrific accident during a small town school play, students at the school resurrect the failed show in a misguided attempt to honor the anniversary of the tragedy – but soon discover that some things are better left alone.

* * *

Watching The Gallows with a crowd is the best possible experience. The energy coming off the audience was insane and, even though this was my fourth time seeing it, it was my favorite viewing of the movie without question. People were FREAKED OUT. This movie is intense, suspenseful, funny, emotionally involving, surprising, and just flat out SCARY.

Afterwards, Travis talked to the crew filming the audience with night vision cameras about how it went and was told that they got the best reactions they’d ever seen. Travis asked if this was their first time doing this sort of thing. He was assured it was far, far from the first time.

The theater was dead silent as questionnaires were handed out and the audience put their opinion of the move in writing. This is what were all waiting for. Does the movie work or not? You can’t argue with black and white.

While a bunch of strangers held their fates in their hands, Chris and Travis went from producer to producer, to studio head to studio head, taking in their notes and petitions for last minute changes. In two weeks, The Gallows will be submitted to the MPAA for a rating (going for a PG-13), and that means Chris and Travis only have that long to finalize the picture.

After all the questionnaires were filled out, a select group of people were asked to stick around for a focus group to offer up a more detailed analysis of the movie with questions like “Which scene did you like best?” and “Where would you rate the movie on a 1-to-5 scale?” Chris and Travis were on edge the entire time, just waiting for either worst fears to be realized or to have it confirmed they’d sealed the deal.

When the focus group finished, the numbers on the questionnaires came back. The real test is in the numbers. A movie like this, it’s all about word-of-mouth and if the audience doesn’t go for it, then you’re sunk. If The Gallows could hit a certain benchmark, then it would be in the same league as Blumhouse and New Line’s successful horror films like Paranormal Activity, The Purge, and The Conjuring.

The numbers were read off.

The Gallows doubled the benchmark. The focus group didn’t lie and everyone’s instincts about it were validated. People love this movie.

Everybody went nuts. Dave Neustadter turned around, cocked his arm back, and gave me the single hardest high five I’ve ever received in my life. He did the same with Brandon and Rich. No exaggeration, a full ten minutes later, Brandon turned to me and asked if my hand was still hurting like his. It absolutely was.

Everyone gathered around Chris and Travis to congratulate them. I got a little fanboy thrill as, at one point, I was in a circle of people that included Couper Samuelson, one of the producers on the Oscar-winning Whiplash; the head of Blumhouse, Jason Blum; and the head of New Line (and writer of one of my favorite films, Frequency), Toby Emmerich. I was basically invisible, but it was a pleasure to be there and hear these guys express their excitement for something my friends had created.

After everybody slapped backs, a few of the producers and the rest of us stuck around for some dinner. Again, New Line paid, but by then I was so full of popcorn and candy that would have been better eaten by a much, much younger version of myself that all I had was a cup of soup.

GallowsFinalTestDinner

Photo by Travis Cluff

This might have been my favorite part of the day. Everyone was in a great mood and just reveled in the fun that comes from seeing years of hard work come to fruition and paying off in spectacular fashion. These people really celebrate success, and that’s just not something I think we do enough of in the 9-to-5 world. I loved it. I loved that even though a lot of these guys have been doing this for a while, they still couldn’t help but be as giddy as those of us for whom this is all new.

Travis teared up a little at the table as he reflected on going from losing everything after being taken advantage of in a bad business deal, to winning on an episode of Wipeout in a desperate attempt to make some money, to meeting Chris, filming The Gallows, and then selling the movie. Theirs is the ultimate underdog story. Chris and Travis are a couple of nobodies from Fresno who have been scraping pennies together and working all hours of the day for the past four years to live this insane dream. If any two guys deserve success, it’s these guys.

I can’t help but be grateful that I get to be a part of any of this. I feel like I’ve been scooped up from the muck of unemployment, set high on the table, and asked to just partake of blessings I’m not totally sure I deserve. The time is coming fast for me to prove my worth in a more substantial way, and that’s great. That’s fantastic. I want that. I’m all in.

And I can’t friggin’ wait for July 10th.

Congrats, Chris and Travis. It’s not much longer now.

Travis and Chris

Travis and Chris. Photo by Nate Healy.